| Website | plausible.io |
| Category | Web Analytics |
| License | Open Source (AGPL-3.0) |
| Pricing | Paid cloud plans start at about $9/month for 10k pageviews, with higher tiers and a free self-hosted option. |
Overview
Plausible is a lightweight, cookieless web analytics tool that gives clean insights without overwhelming dashboards or tracking scripts.
Pros
- Cookieless and privacy-focused
- Very simple, fast dashboard
- Lightweight script avoids performance impact
- Open source and self-hostable
- No complex setup or data silos
Cons
- Limited advanced segmentation
- No heatmaps or session replay
- Cloud pricing can grow with traffic
- Fewer integrations than GA
Verdict
Plausible does well when you need fast, privacy-friendly traffic data without GA complexity. It suits bloggers, marketers, and indie teams who want simple metrics. The trade-off is limited deep analytics and advanced features.
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